If you set up a camera, people will walk in front of it. If you set up a camera on a 36 inch slider that advances itself on a motor at a snails pace, people will stand in front of it and ask you what…
I’ve been cranking this month on a few video projects for some local clients. Here are some samples: Give Back Like Jack Give Back Like Jack is a campaign to inspire people in the Northern Nevada Community to follow the example set by Jack Reviglio,…
When we talk about marketing travel experiences it’s nice to have a little data to back things up. Luckily, I have a friend who runs an online video analytics company. I met Eugene Lee at the Snowcial conference in South Lake Tahoe a few years…
Travel marketing is really experience marketing. Experience has much more long term value than objects, but the value of experience is only realized, or obvious after the fact when it can be relived through memory. Web video is the best way to get people to…
I’ve spoken here and there on social media strategy and community management techniques over the years, most recently with the Reno Sparks Chamber of Commerce’s Leadership Reno-Sparks program. I try to approach Social Media a little differently. It’s my strong belief that you can’t teach people to…
